Wednesday, January 28, 2009

Market America Pyramid Scheme. Is Market America a Scam?

By Mathew S. Robar

Market America has been making a lot of noise lately as an up and coming network marketing company. We will examine if they are a scam or not.

Market America is headquartered in North Carolina and was founded in 1992 by James Ridinger. Mr Ridinger was formerly with Amway.

Market America has made popular a term called the "unfranchise." This refers to the ability for people to basically own a franchise without all the hassle that normally goes into it.

Market America acts as a broker. They start by finding a niche and contracting a manufacturer.

Once the product is ready, Market America will leverage their nationwide sales force to bring the product to market. Pretty cool idea actually.

So, how about the business opportunity? Market America is a network marketing company. For those unfamiliar with the concept, each business owner, or "unfranchise" owner will develop their own business by recruiting more people into the company.

This again uses leverage to drive sales for the person at the top. Market America also uses business volume to determine comissions.

The bv point system will determine how much you get paid out on.

The normal network marketing stigma's still apply. You will most ikely be asked to recruit your family and friends and purchase products.

If this is the type of business structure you see yourself in, then Market America may be a good fit.

So is Market America Legitimate? Yes, they are a legitimate network marketing company.

It is not up to you to decide if you would like to work inside of that structure.

Good Luck out there! - 16928

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