If there is one rule that stands head and shoulders above all others, it is the one that says, "Invest in Yourself!"
This saying gets repeated over and over again by a great many people and yet it is possibly one of the least acted upon rules out there. Chances are you don't really know what it even means. Let me explain.
An internet business doesn't exist in a world of bricks and mortar, only in the virtual world of the internet, and in the heart and mind of its owner.
In short: YOU are your internet business. You are all that your internet business really consists of.
You could make cosmetic changes to the outside of a real world business and people would be drawn in after seeing that improvements had been made, and look inside to see how your decor had changed and whether your product lines had changed.
With an online business you can change the look of your website but to make any real impact on your internet business you need to make improvements to yourself. You need to invest in yourself. It's not easy but you can't improve your internet business unless you improve yourself first.
The question you might ask is, "How do I invest in myself and what do I invest in myself"? Well, I'm not talking about getting a $200 haircut or a designer suit. I'm talking about learning and expanding your knowledge base so that your business can benefit from it.
Assuming you spend just one hour a day reading newsletters and articles related to your industry, you will find that by the end of the month you've gained a tremendous amount of additional knowledge and new ideas.
Enrol in a couple of courses, listen to teleseminars and webinars. These are the kinds of things that allow you to invest in yourself most effectively. This is the most important thing in online marketing.
'Abundance Thinking' is the step that follows Investing in Yourself.
What in the world is 'Abundance Thinking', you might ask? Well, there are really two ways to look at the world of internet marketing. One way is that that there is only so much business out there and I should get what is mine without regard for anybody else. I call this 'Limited-supply Thinking'.
Limited Supply thinking may earn you a living, perhaps even a decent one, but it won't allow you to make the most money you possibly can. It's the complete opposite of Abundance Thinking.
'Abundance Thinking' believes that there is a more than enough business to go around and that we will do best by working with others to provide customers with the best possible experience. Customers aren't stupid, they know that when you advise them to buy something from someone else it costs you a sale. This very fact that you value their welfare over you making a sale earns you trust, which can reward you with more sales from them over the longer term.
Abundance thinking places the good of the team above the good of the individual in the belief that as the team prospers, so each individual prospers accordingly. This allows a team to be built with individuals bringing various specialist skills to the table whereby the customer has the best possible deal, the team wins the business and each individual earns more than they would have done had they tried to win over to customer on their own.
Limited Supply thinking makes to selfish and reluctant to share ideas, methods, customers, etc with others. What is yours is yours and no-one else's. Many decisions are reactive ones based on your competitors perceived tactics. Very defensive and not with the customers interests at heart.
Abundance thinking is the exact opposite. It is proactive, customer focussed and thinks in terms of how things could be done better. This thinking builds relationships, makes more mature, healthy decisions and results in significantly less stress.
If you believe that there is plenty of business out there (Abundance Thinking) then you will have no problem in sharing.
Abundance thinking is contagious. People will consider changing their methods of business when they see the way it works, plus many people will consider doing business with you since you will have earned their trust.
Joint ventures will develop more readily once you adopt an Abundance mentality, and you will see for yourself that there is more success in Abundance Thinking than in Limited Supply thinking. - 16928
This saying gets repeated over and over again by a great many people and yet it is possibly one of the least acted upon rules out there. Chances are you don't really know what it even means. Let me explain.
An internet business doesn't exist in a world of bricks and mortar, only in the virtual world of the internet, and in the heart and mind of its owner.
In short: YOU are your internet business. You are all that your internet business really consists of.
You could make cosmetic changes to the outside of a real world business and people would be drawn in after seeing that improvements had been made, and look inside to see how your decor had changed and whether your product lines had changed.
With an online business you can change the look of your website but to make any real impact on your internet business you need to make improvements to yourself. You need to invest in yourself. It's not easy but you can't improve your internet business unless you improve yourself first.
The question you might ask is, "How do I invest in myself and what do I invest in myself"? Well, I'm not talking about getting a $200 haircut or a designer suit. I'm talking about learning and expanding your knowledge base so that your business can benefit from it.
Assuming you spend just one hour a day reading newsletters and articles related to your industry, you will find that by the end of the month you've gained a tremendous amount of additional knowledge and new ideas.
Enrol in a couple of courses, listen to teleseminars and webinars. These are the kinds of things that allow you to invest in yourself most effectively. This is the most important thing in online marketing.
'Abundance Thinking' is the step that follows Investing in Yourself.
What in the world is 'Abundance Thinking', you might ask? Well, there are really two ways to look at the world of internet marketing. One way is that that there is only so much business out there and I should get what is mine without regard for anybody else. I call this 'Limited-supply Thinking'.
Limited Supply thinking may earn you a living, perhaps even a decent one, but it won't allow you to make the most money you possibly can. It's the complete opposite of Abundance Thinking.
'Abundance Thinking' believes that there is a more than enough business to go around and that we will do best by working with others to provide customers with the best possible experience. Customers aren't stupid, they know that when you advise them to buy something from someone else it costs you a sale. This very fact that you value their welfare over you making a sale earns you trust, which can reward you with more sales from them over the longer term.
Abundance thinking places the good of the team above the good of the individual in the belief that as the team prospers, so each individual prospers accordingly. This allows a team to be built with individuals bringing various specialist skills to the table whereby the customer has the best possible deal, the team wins the business and each individual earns more than they would have done had they tried to win over to customer on their own.
Limited Supply thinking makes to selfish and reluctant to share ideas, methods, customers, etc with others. What is yours is yours and no-one else's. Many decisions are reactive ones based on your competitors perceived tactics. Very defensive and not with the customers interests at heart.
Abundance thinking is the exact opposite. It is proactive, customer focussed and thinks in terms of how things could be done better. This thinking builds relationships, makes more mature, healthy decisions and results in significantly less stress.
If you believe that there is plenty of business out there (Abundance Thinking) then you will have no problem in sharing.
Abundance thinking is contagious. People will consider changing their methods of business when they see the way it works, plus many people will consider doing business with you since you will have earned their trust.
Joint ventures will develop more readily once you adopt an Abundance mentality, and you will see for yourself that there is more success in Abundance Thinking than in Limited Supply thinking. - 16928
About the Author:
Ian Pelham is a marketer who has come through a very difficult time financially. He used debt consolidation loans to restructure his finances. Using a debt consolidation loan was one of the best things he did to rid himself of his bad debt.
No comments:
Post a Comment